Cashing in on capitalism, globally, is the big picture concept behind FOREIGN INTELLIGENCE COMMUNICATORS. Practically speaking, where fresh customers are coming from is worth thinking about by marketing strategists and planners.
Why? Because there’s money to be made in the world away from home – among the other 194 nations where another 7 billion people reside – provided you know the territory. Trouble is, many of us don’t. The world knows more about our culture and us than we know about their culture and them. The USA leads in many areas but lags in this. FIC works to cure this structural flaw by packaging and publishing international information content, angled to global local identity and literacy.
* Global local literacy means wiring into the anatomy of countries at levels of individual states, provinces, and cities of size as conditions exist now more than what is “emerging” which, let’s face it, is a tease-term and popular buzzword.
* Global local literacy is visioned as a soft style of market research that is subjective more than statistical or industrial.
The idea is to help small and medium size business leaders raise global competence, confidence and credibility to earn customers beyond nation borders. Despite well-publicized economic woes in so many places, the rest of the world is rising, too. Portions of societies are employed, earning salaries, and enjoying the delights of consumer purchasing.
Look. What do you talk about when not talking business and selling, selling, selling … like we American born and based are so programmed to do. The idea is to get conversational.
If you’re not native-born you’ll never be an insider. But it is within your power to become insider-ish. How? By making effort to show interest in how others live in everyday surroundings. That’s why FIC’s brand of literacy focuses on explanatory views, not professional media-like news, which shines light on singular events. That form of presentation can have the unfortunate effect of distorting impressions about nations.
Markets are many, especially segmented globally. What can your share of world money be?
We’ll be world watching and sharing what we come to know.